Social Matrix Blog

Everything you need to manage your digital marketing…and then some.

What Is Organic SEO?

SEO (Search Engine Optimisation) is a term that remains a mystery to many business owners, executives, and managers. There are many reasons for this, including the fact that there is often confusing messaging around SEO, such as what it is and the results that can be achieved by implementing it.

What is Content Marketing?

What Is Content Marketing? Do you know how to use content marketing to grow your business? If not, you could be missing out on potential customers who are searching for information about products and services just like yours. And in today’s market, if you’re not developing relationships with customers in this way, you can be sure someone else is.

What Does BERT Mean For SEO?

You’ve probably heard about BERT, Google’s new algorithm update, by now. BERT, which stands for Bidirectional Encoder Representations from Transformers, helps Google understand and interpret natural language by improving the search engine’s comprehension of context.